The Green Mountain Spinnery is a Vermont yarn producer with a legion of loyal fans throughout the country. They had a web site with e-commerce and had been happily selling yarn online for many years. The problem was that their web site looked like it had been selling yarn for many years. The folks at the Spinnery wanted a site that would display their yarn in all its fuzzy, multi-colored glory. We designed a site using their own colors and professionally-shot photos to mirror the look and feel of their pattern books. While we were in there, we also updated their aging e-commerce software and put them on a content management system that enables them to maintain the site as well as post regularly to their own yarn and knitting blog.